Polaroid Now Gen 3 Purple instant camera

Polaroid Now Gen 3 Purple instant camera

The Polaroid Now Gen 3 is a classic analogue instant camera that captures moments on iconic full-size Polaroid photos. This third-generation model has been optimised to produce sharper photos in a wider range of lighting conditions, and its purple casing adds a fresh splash of colour to the traditional design. Discover our other For Polaroid instant cameras and films.

Sharper images in different lighting conditions

The position of the light meter has been improved and the distance sensor updated, so the camera assesses the shooting situation more accurately than before. The camera automatically selects the most suitable of the two lenses for close-up or long-distance shots, so the photographer doesn’t need to adjust anything. A precise flash system and six available apertures ranging from f/11 to f/64 help ensure successful shots even in dimmer conditions.

Get creative with double exposure and accessories

With the double exposure mode, you can combine two shots into a single image, and the self-timer gives you time to position yourself in the shot. The built-in tripod mount and filter compatibility expand your photographic possibilities beyond traditional point-and-shoot photography.

Main features

• The dual-lens autofocus system selects the correct lens based on the shooting distance.
• The double exposure mode combines two shots onto the same sheet of film.
• With a self-timer, you can take selfies without needing anyone to help.
• The tripod mount and filter compatibility allow for more creative photography.
• The camera takes full-size Polaroid i-Type and 600 film.
• The USB-C-rechargeable battery lasts for more than 15 film packs without the need for disposable batteries.
• 40 % recycled plastic has been used in the manufacture of the outer shell.
• The LED display clearly indicates the camera’s status.

Technical specifications

• Camera type: analogue instant camera
• Compatible films: Polaroid i-Type, Polaroid 600
• Lens: optical PC and acrylic lens, coated
• Focal length: close-up (lens 1) 94.96 mm, telephoto (lens 2) 102.35 mm
• Focus ranges: 0.40–1.3 m and 1.0 m–infinity
• Aperture: f/11–f/64, six available apertures
• Field of view: 40° horizontally, 41° vertically
• Shutter: a shutter system controlled by a stepper motor
• Lightning: vacuum discharge tube
• Display: LED seven-segment display
• Battery: lithium-ion battery, lasts for more than 15 film packs
• Ports: USB-C charging port x1
• Application support: no
• Bluetooth: no
• Outer casing: ABS, PC (40 % recycled plastic)
• Dimensions: 15.02 x 11.22 x 9.6 cm
• Weight: 448 g
• Colour: purple